Catherine Sanz’ love for all things social comes from a background in building brand awareness, marketing strategy and lead generation through social media marketing. Understanding the benefits of forming an online community is essential to the strength of a brands presence online. Catherine’s years of experience in building her personal and business brands online meant she understood the need for creating a targeted strategy to expand the presence of her real estate business, Neesh Property.
Navigating the generational swing to all-things social media over the last 11 years and the necessity to build community and connection with her clientele, Catherine immediately recognised the need for a social media strategy and presence for her agency to ensure she reached a broader audience.
Using her social media savvy, Catherine was able to organically create an online community that improved both brand recognition and lead generation.
Catherine specialises in highlighting the significance of building personal and business brands in the property industry. Drawing upon personal experience and business strategy she shares valuable tips for creating community, building a visually appealing social media feed and talking the ‘lingo’ when posting to social media – all for improving your business.